Upstate Capital Association of NY

Leading Association for Connecting Investors and Startups


Since 2003, the Upstate Capital Association of New York has been the place to meet capital providers – early stageventure, growth and private equity investors – as well as lenders, professional advisors, entrepreneurs and company executives – who are making investments in companies across New York State. Our team serves as an extension of the Upstate Capital team to handle their marketing, consult on their strategy, and market all of their events. We create microsites, design sponsor packets, run social media, design emails and analyze overarching brand analytics.

Full team of strategy, design and marketing professionals

Partnering with 29 Design Studio provides Upstate Capital with a full team of strategy, design and marketing professionals that we would otherwise not have access to in one full-time in-house position. Noa Simons, Executive Director, Future of Food Event Marketing

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Future of Food Case Study

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Inspiring Youth and Preparing Them to Succeed
Junior Achievement of Central Upstate NY
47K Entries Collected in 3-Week Consumer Campaign
New York Apple Association Consumer Campaign
NY Food Producer Wins $250K in Startup Competition
Leep Foods Grow-NY Winner
Brand Marketing for a Community-Driven Cowork in the FLX
Port 100 Coworking Community
Enriching a Maine Christmas Tree Farm Experience
Piper Mountain Christmas Tree Farm
A COVID-19 Response for Local Businesses
#Commit2Geneva Campaign
Future of Food Event Marketing Strategy Yields 64% New Attendees
Future of Food Event Marketing
Fresh Branding for a Growing Business
Wendy Carter Consulting
Finger Lakes Food, Agritourism, and Hospitality Event
AlfrescoFLX Event Branding
COVID-19 Campaign "Open Together"
Farmers Market Federation of NY
A Fresh Look for a Seasoned Business
Oak Grove Woodworking
Farming History with Modern Twist
Lil Honey’s
Award-winning rebrand
Imagine Monroe
Brand Development for the Crown Jewel of the Apple Industry
RubyFrost Apples
The Snap is Back and Better Than Ever
SnapDragon Apples
Innovative Food Startup Breaks the Mold
RealEats Meals Brand Management
Pick’n Patch Social Media Engagement Skyrockets
Pick’n Patch Social Media Marketing
Increasing User Engagement by 278%
Belhurst Castle and Winery
Organic Social Media Reach Up 156%
RealEats Meals Social Media
Leading Association for Connecting Investors and Startups
Upstate Capital Brand Management
Finger Lakes Event Branding and Marketing
Digital Marketing Accelerator