How do you help businesses share their commitment to the health and safety of their customers (and engage the customer while you’re doing it)? Introducing #Commit2Geneva. The “2” in the #Commit2Geneva campaign represents the relationship between the two parties that have to work together to stop the spread of COVID-19: 1) the business owners and 2) the community that patronizes them.
We created a suite of graphics and messaging that Geneva businesses could post in their storefront or share on their social media to pledge their commitment to the safety guidelines that keep us all safe.
29 Design Studio developed this campaign in partnership with the Geneva Business Improvement District with support from the Finger Lakes Times.