MARKETING THREE HOTELS, TWO RESTAURANTS, CATERING SERVICES, WINERY, SPA AND SALON
29 Design Studio worked directly with the Belhurst Castle and Winery and Isabella Spa owners to strategize and execute the marketing for the Finger Lakes resort’s three hotels, two restaurants, catering entity, winery, spa, and salon. Developed marketing strategies to maximize profit for the resort while increasing efficiencies within various departments across the property. Specific services include brand positioning, digital marketing, radio/print marketing, social media strategy, and website optimization.
Key performance metrics
Grew Facebook social media following 63% and Instagram 278% in less than one year by generating engaging content.
Optimized profitability and increased attendance at special events by creating a specific marketing plan for those events.
Handled all aspects of the release of an online booking system for three hotels, freeing up time for booking agents to concentrate on other tasks.
Maintained email marketing engagement 6% over the industry standard.
Always able to address complex issues
I thoroughly enjoyed my time working with Maureen and came to know her as a truly valuable asset to my team. She is honest, dependable and incredibly hard-working. Beyond that, she is an impressive problem solver who is always able to address complex issues with confidence. She is inspired by challenges and never intimidated by them. Maureen is highly talented in a variety of disciplines and can expedite tasks within a very tight time period. Duane Reeder, Owner, Belhurst Castle and Winery
View Other Projects
Inspiring Youth and Preparing Them to Succeed
Junior Achievement of Central Upstate NY
47K Entries Collected in 3-Week Consumer Campaign
New York Apple Association Consumer Campaign
Brand Marketing for a Community-Driven Cowork in the FLX
Port 100 Coworking Community
EXPERT PUBLICATION DESIGN FOR WELLS COLLEGE
A COVID-19 Response for Local Businesses
Future of Food Event Marketing Strategy Yields 64% New Attendees
Future of Food Event Marketing
Fresh Branding for a Growing Business
Wendy Carter Consulting
Finger Lakes Food, Agritourism, and Hospitality Event
AlfrescoFLX Event Branding
COVID-19 Campaign "Open Together"
Farmers Market Federation of NY
A Fresh Look for a Seasoned Business
Oak Grove Woodworking
Farming History with Modern Twist
Brand Development for the Crown Jewel of the Apple Industry
The Snap is Back and Better Than Ever
Innovative Food Startup Breaks the Mold
RealEats Meals Brand Management
Pick’n Patch Social Media Engagement Skyrockets
Pick’n Patch Social Media Marketing
Increasing User Engagement by 278%
Belhurst Castle and Winery
Organic Social Media Reach Up 156%
RealEats Meals Social Media
Leading Association for Connecting Investors and Startups