Project Description

Homemade Hobby Elevates to Artisanal Beauty Brand



Mona Moon Naturals Beauty Product Line Deodorant Paste


Mona Samaan-Ockenden created her all-natural products when her sister’s cancer diagnosis opened her eyes to the need for a safer, more natural and chemical-free product line. 29 Design Studio worked with Mona Moon Naturals to establish a brand look and feel with an updated logo, brand voice, and website. Since launching the website, Mona Moon Naturals has noticed an increase in awareness and sales both online and in the retail stores that carry her products.

  • Branding

  • Strategy

  • Website Design

“29 Design Studio created our Mona Moon Naturals website and knocked it out of the park! They created a welcoming fresh website and shopping experience for our guests. I look forward to future projects with Maureen and her amazing team.”

– Mona Samaan-Ockenden
CEO and Creator

How We Did It:

  • Developed a strong foundation for the brand with updated fonts, an organic color palette and fresh, natural imagery
  • Refreshed the logo to align with the target market and brand aesthetic
  • Mapped out a clean-looking website with plenty of white space and a natural flow to create a feeling of rest and relaxation
  • Incorporated content and keywords to take advantage of search engine optimization


  • Strategic consultation
  • Updated logo
  • Responsive website
  • Product imagery
  • Social media branding


“I am so impressed with Maureen’s ability to think creatively about my business marketing – we have seen tremendous results! From tweaking the words in my ad and blog copy, to thinking about ideas to get more traffic, designing my weekly blogs and website…and so much more! It seems there’s nothing Maureen doesn’t tackle really well! Her positive attitude, organization, and quick action make working with her a pleasure. I only wish I had her years ago!!”

“We are so lucky to work with such an amazing designer… Thank you, Maureen, for always figuring out what my brain is trying to explain!”

Cassy Cameron, Salon Utopia

“I thoroughly enjoyed my time working with Maureen and came to know her as a truly valuable asset to my team. She is honest, dependable and incredibly hard working. Beyond that, she is an impressive problem solver who is always able to address complex issues with confidence. She is inspired by challenges and never intimidated by them. Maureen is highly talented in a variety of disciplines and can expedite tasks within a very tight time period.”

“Maureen is the rare mix of creativity, talent, project management, and professionalism we needed to take our project from concept to reality. Her work is top notch and she is driven to exceed our expectations.”

“Maureen and I have worked together for a very long time. She is my go-to graphic designer for all of my design needs. One of my favorite things about her is that she is always so excited, enthusiastic and full of ideas when I call her about a new project. She thinks of things to improve my concepts that would never cross my mind.”
“In addition to being a one-woman dynamo, Maureen is also a pleasure to work with. She is good-humored and accommodating. I wish everybody I worked with was on Maureen’s level – if they were my life would be much happier and I could just focus on my work instead of managing others. I highly recommend her because of her amazing ability to take a concept and turn it into a beautiful reality.”

Ready to get started?

Do you have a BIG IDEA to bring to life? Let’s get to work!