Forbes.com published an article featuring a recipe for success for diverse agritourism destinations. The article, which included 10 ingredients that make for successful agritourism, was written by 29 Design Studio Founder + CEO Maureen Ballatori.
“For many Americans, particularly those living in urban environments, how food makes it into their homes, supermarkets and restaurants seems almost like magic. When that “magic” broke down during Covid amid food supply chain issues, consumers became even more curious about where food comes from and how to obtain locally sourced products.”
“One byproduct of this curiosity has been the growth of agritourism—where a farm, ranch or other agricultural business attracts visitors as a way of entertaining and educating consumers and generating additional income for the enterprise. According to Allied Market Research, the agritourism market was valued at $42 million in 2019 and is estimated to reach nearly $63 million by 2027, meaning a CAGR of 13.4% from 2021 to 2027.”Our team at 29 Design Studio has helped support agritourism for clients such as the Brewery Ardennes, Visit Finger Lakes, and Winter in Canandaigua; brand management for organizations such as King Brothers Dairy and Crazy Daisies Flowers; and marketing initiatives for the New York Corn and Soy Association and New York Cider Week.
More than just beautiful designs, we are invested in being a strategic marketing partner.
Read the full article at Forbes.com.